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July 24, 2014

TAM RATINGS- Week 29, 2014 : Channel NICK leads with 201 TVTs

The team at Nickelodeon would certainly be in seventh heaven this week as the channel has clearly left the rest of the pack dumbstruck.

Nick has garnered 201 TVTs (as against 210 in wk 28) this week riding on the popularity of its character Ninja Hattori among other tent poles as well.

Turner’s mainstay Cartoon Network shed 32 TVTs this week to come in second with 193 TVTs (225).

Also Read: TAM RATINGS: TVM(TRP) & GVT(GRP) Ratings 2014- Week 29

Following closely is Disney Channel with 190 TVTs (214) at number three;

Pogo is at number four with 179 TVTs (184) and Hungama at five with 172 TVTs (169).

Also Read: TAM RATINGS- Week 29, 2014 : Life OK topples Colors

The most watched show in the genre was the feature film ‘Mighty Raju: Rio Calling’, which had also released across theatres in India on 16 May this year.

In terms of the reach of the channels, Cartoon Network’s 39 per cent beat Nick’s 37 per cent, closely followed by Pogo with 35 per cent.



Copyright © 2014 - ScrutinyByKHimaanshu

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2 comments:

  1. sangeetaJuly 24, 2014 at 3:57 PM

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  2. AnonymousJuly 24, 2014 at 5:24 PM

    Amitabhs show YUDH got very low TRP's ..Read the harsh fact about TRP


    MUMBAI: “There are 16 crore TV homes in the country, but only 8000 to 9000 peoplemters are being utilised to measure TRPs,” said Union Minister for Information and Broadcasting Prakash Javadekar during his Mumbai visit on 21 June.

    The ever smiling Javadekar, did not fail from raising a few relevant issues even during his packed schedule. The Minister addressed the press on two occasions during the day. While he was the chief guest at the 'Narad Gaurav Puraskar' award ceremony organised by the Vishava Sanvad Kendra, he also was present at the Foundation Day celebration of the Mumbai Marathi Patrakar Sangh.

    Javadekar also stressed on how every channel was fighting to gain the maximum eye balls. “In this quest, every channel claims to be numero uno, but how is that possible and especially with only 8000-9000 peoplemeters measuring TRPs?” he questioned.

    Every form of media, according to the I&B Minister, must evolve their own mechanisms which are independent to behave in a responsible manner. “Since India’s own freedom struggle, the freedom of the press has not come free. Great leaders have sacrificed and therefore the freedom of the press must be preserved,” he emphasised.

    The newly appointed Minister also dropped a word of caution. He said, “The UPA government had followed a draconian emergency mindset." He added that he has come some files pertaining to a channel called Janam where the previous government had shown tremendous reluctance in providing the necessary licenses as one of its promoters was allegedly a RSS sarsanghchalak. “This should not be the case as the same principles should be followed for all channels,” he expressed.

    The channels promoters told a newspaper that they had been given the run around for a couple of years but a licence was issued with the explaination being that one of the channel's promoters is associated with the RSS. They additionally informed the newspaper that those backing Janam were NRIs and one of the promoters' father was a RSS member.

    Javadekar has apparently written about this case to home minister Rajnath Singh, and it's quite possible that its licence will be processed and cleared soon, says the newspaper.

    Commenting on the current media scenario, Javadekar concluded by saying that sensationalism is not journalism.

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