TAM RATINGS Week 35 2014: TVM(TRP) & GVT(GRP)

Join us on Facebook 

Continuing the fall, the week 35 of TAM TV ratings witnessed Life OK landing at number sixth position. It saw a huge drop in its viewership and scored 266,952 GVTs, down from 287,861 GVTs.

All its offerings have seen a decline in the ratings. The channel’s chart topper Savdhan India stood at 2,253 TVTs, down from 2,473 TVTs, Shapath scored 1,827 TVTs, down from 2,218 TVTs and Mahadev noted 1,643 TVTs, down from 1,718 TVTs.

Star Plus and Colors are the only gainers this week. Star Plus reported 561,897 GVTs, up from 559,230 GVTs. Its new Sunday fiction property Airlines opened decently well. It reported 3,325 TVTs. It seems the charm of Yo Yo Honey Singh has also worked for the channel with its new non-fiction property India’s Raw Star. It registered 4,521 TVTs. On the daily fiction side, Saathiya Saath leads the chart with 7,334 TVTs, up from 7,179 TVTs.

Coming back to Colors, it recorded 388,017 GVTs, up from 376,579 GVTs at number three. Its non-fiction shows performed well. Comedy Nights with Kapil noted 6,967 TVTs, up from 6,521 TVTs and Jhalak Dikhlaja reported 4,552 TVTs, up from 3,879 TVTs. On the fiction side, Meri Ashiqui observed 3,023 TVTs, up from 2,761 TVTs and Beintehaa scored 3,012 TVTs, up from 2,977 TVTs.

Other general entertainment channels (GECs) witnessed a drop in the ratings. Thus, Zee TV which enjoys its strong hold at number two registered 462,476 GVTs, down from 464,660 GVTs. The channel’s new weekend fiction offering, Neeli Chhatri Wale opened at 2,002 TVTs. Other offerings which have seen a marginal drop in the viewership are Qubool Hai at 6,179 TVTs, down from 6,194 TVTs, Jamai Raja at 6,620 TVTs, down from 6,688 TVTs and Jodha Akbar at 8,926 TVTs, down from 8,949 TVTs.

Sony Entertainment Television (SET) saw a significant drop in the viewership but still managed to retain its number four position. It garnered 317,093 GVTs, down from 366,282 GVTs. KBC season eight lost some audiences as it observed 4,412 TVTs, down from 5,216 TVTs. CID noted 3,485 TVTs, down from 3,741 TVTs and Adaalat witnessed 1,148 TVTs, down from 1,200 TVTs.

Sab at number five recorded 281,456 GVTs, down from 287,686 GVTs. The channel’s chart leader Tarak Mehta registered 5,860 TVTs and Lapataganj garnered 1,412 TVTs, down from 2,014 TVTs.

Channel wise GVT's 

• Sony 150(173)
• Star Plus 265(264)
• Colors 183(178)
• Zee 219(220)
• SAB TV 133(136)
• Life OK 126(136)
• Star Utsav 41(37)
• MAX 92(111)
• MAX Two 18(19)
• Zee Cinema 84(92)
• Star Gold124(104)
• Movies OK 69(83)
• ZAnmol 32(36)
• Rishtey 11(13)
• Zindagi 14(13)

STAR PLUS

• Iss Pyaar Ko Kya Naam Doon 1.2(1.3)
• Suhani Si Ek Ladki 1.6(1.5)
• Saath Nibhana Saathiya 3.5(3.4)
• Saraswatichandra 1.4(1.6)
• Ek Haseena Thi 1.7(1.6)
• Nisha Aur Cousins 1.5(1.4)
• Diya Aur Baati Hum 3.1(3.5)
• Ye Rishta Kya Kehla Hai 2.5(2.8)
• Pyaar Ka Dard Hai Meetha Meetha Pyaara Pyaara 1.9(2.1)
• Veera 2(2.2)
• Yeh Hai Mohabbatein 2.5(2.8)
• India’s RawStar 2.1
• Airlines 1.6

ZEE TV

• Pavitra Rishta.9(1)
• Ek Mutthi Aasman 1(1.1)
• Sapne Suhane Ladakpan Ke  2.1(1.8)
• Jodha Akbar 4.2(4.2)
• Jamai Raja 3.1(3.2)
• Kumkum Bhagya 4.1(3.8)
• Qubool Hai 2.9(2.9)
• Aur Pyaar Ho Gaya 2.1(2.2)
• Doli Armaano Ki 2.1(2.2)
• FearFiles .7(.8)
• Buddha .2(.2)
• Nili Chatri Wale 0.9

LIFE OK

• Baaware .1(.1)
• Gustakh Dil.6(.6)
• Devon Ke Dev Mahadev .8(.8)
• Ek Boond Ishq .5(.5)
• Nadaan Parindey .4(.4)
• Tumhari Pakhi .6(.6)
• Laut Aao Trisha .7(.7)
• Savdhan India 1.1(1.3)
• Savdhan India Weekend 1.1(.9)
• Hatim .7(.8)
• Shapath .9(1)

COLORS

• Shastri Sisters .8(.7)
• Sasural SimarKa 2.8(2.9)
• Balika Vadhu 2.2(2.3)
• Udaan 1.7(1.8)
• Beintahaa 1.4(1.4)
• Rangrasiya 1.1(1.2)
• MeriAashiqui Tum Se Hi 1.4(1.3)
• Uttaran 1.3(1.1)
• Jhalak Dikhha Jaa 2.2(1.8)
• Comedy Nights With Kapil 3.3(3.1)
• The Anupam KherShow .8(1.8)

SAB TV

• Baal Veer 1.1(1)
• Taarak Mehta Ka Ooltah Chashmah 2.5(2.9)
• Chidiya Ghar 1.1(1.1)
• Badi Door Se Aaye Hai 1.1(1)
• Chandrakant Chiplunkar Seedi Bamba Wala .7(1)
• Tu Mere Agal Bagal Hai .5(.5)

SET(Sony Entertainment Television)

• Ek Nayi Pehchaan.5(.4)
• Kaun Banega Crorepati (KBC) 2.1(2.5)
• Maharana Pratap1.5(1.6)
• Adaalat.5(.6)
• CID 1.6(1.8)
• Crime Patrol  .9(.8)
• Bhootnath(Sun 7pm)  2.4

-K Himaanshu Shukla...
Also Read: What is TAM? How TAM ratings are calculated?

Copyright © 2014 - ScrutinyByKHimaanshu