TAM RATINGS: TVM(TRP) & GVT(GRP) Ratings 2014- Week 21

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In the week 21 of TAM TV ratings, there are only two general entertainment channels (GECs) which gained the maximum eyeballs. One is the leader in this space, Star Plus which inched closer to 700 million mark once again and second is Sab. Rest other channels witnessed a drop in the viewership.

At number one, Star Plus recorded 699,034 GVTs, up from 680,792 GVTs it had recorded last week. Its chart topper Diya Aur Baati Hum is scaling new heights week after week. It garnered 9,971 TVTs, up from 9,484 TVTs. Saathiya Saath is the second highest rated show for the channel which saw a drop and rated 8,585 TVTs, down from 9,791 TVTs. The channel’s another fiction offering, Yeh Rishta Kya Kehlata Hai saw increase in the viewership and stood at 6,432 TVTs, up from 6,275 TVTs. Another fiction property which needs applaud is Ye Hai Mohababtein, which sees a growth every week despite being at the late prime time slot (11pm). It reported 6,768 TVTs, up from 5,523 TVTs.

The second highest gainer of the week was Sab, which despite the hike remained at number six. The channel garnered 266,714 GVTs, up from 258,013 GVTs. Its chart topper Taarak Mehta noted 5,558 TVTs, down from 5,585 TVTs. The channel’s game show - Sab Khelo sab Jeeto saw a rise in the viewership and stood at 1,454 TVTs, up from 1,233 TVTs and Balveer noted 2,343 TVTs, down from 2,597 TVTs.

Coming back to the channel which holds the second position strongly is Zee TV. It scored 386,568 GVTs, down from 394,023 GVTs. Its sting in the comedy space Gangs of Haseepur lost numbers and scored 1,297 TVTs, down from 1,605 TVTs. The channel’s historical series Jodha Akbar too lost eyeballs and reported 7,947 TVTs, down from 8,948 TVTs.

Colors occupied third position and scored 359,877 GVTs, down from 367,024 GVTs. It was the finale weekend for its reality show - Khatron Ke Khiladi which saw a marginal rise in the ratings. It garnered 5,469 TVTs, up from 5,310 TVTs. On the other hand, Comedy Nights with Kapil also saw a huge drop in the ratings and rated 5,628 TVTs, down from 5,930 TVTs. Talking about its fiction offerings; Madhubala recorded a fall and noticed 2,527 TVTs, down from 2,757 TVTs, Balika Vadhu registered a growth and stood at 4,183 TVTs, up from 4,098 TVTs and Rangrasiya also witnessed a rise and noted 2,603 TVTs, up from 2,563 TVTs.

At number four stood Life OK with 332,689 GVTs, down from 353,689 GVTs. Its fiction property, Tumhari Pakhi, seems to attract eyeballs as it saw a huge rise with 2,656 TVTs, up from 2,391 TVTs. Second to the list is its crime property – Shapath which saw a drop and measured 2,308 TVTs, down from 2,614 TVTs. Savdhan India noted 2,290 TVTs, down from 2,395 TVTs.

Talking about Sony Entertainment Television which stood at number six garnered 312,543 GVTs, down from 312,921 GVTs. CID is the top charter this week. It garnered 3,159 TVTs, up from 3,300 TVTs. Second to the list is Maharan Veer Pratap which reported 3,123 TVTs, down from 3,222 TVTs. Its reality show Entertainment Ke Liye Kuch Bhi Karega witnessed a huge fall and scored 2,084 TVTs, down from 2,698 TVTs.

In the movie genre: Zee Cinema reported 188,748 GVTs, up from 185,199 GVTs; Movies OK scored 132,202 GVTs, down from 133,665 GVTs; &pictures garnered 95,214 GVTs, up from 88,326 GVTs; Zee Anmol earned 69,811 GVTs, down from 72,345 GVTs and Max registered a huge hike as it recorded 582,127 GVTs, up from 445,130 GVTs.

Gross TVM's (Channel Wise)

STAR PLUS

• Iss Pyaar Ko Kya Naam Doon 3.2 (3.3 )
• Ek Ghar Banauga 3.0 (2.9)
• Saath Nibhana Saathiya 8.6 (9.8)
• Saraswatichandra 4.9 (5.8)     
• Ek Haseena Thi 4.3 (4.3)
• Mahabharat 6.4 (6.0)
• Diya Aur Baati Hum 10.0  ( 9.5)
• Ye Rishta Kya Kehlata Hai 6.4  (6.3)
• Pyaar Ka Dard Hai Meetha Meetha Pyaara Pyaara 6.0 (5.6)
• Veera 6.1(5.3)
• Ye Hai Mohabattein6.8 (5.5)
• SV 0.6 (0.6 )

COLORS drops further  to 360 GTVMs (367).

• Sasural Simar Ka  4.0 (3.7),
• Balika Vadhu 4.2 (4.2),
• Madhubala 2.5 (2.8),
• Beintehaa 2.9 (2.8),
• Rang Rasiya 2.6 (2.9), 
• Uttaran 3.2 (3.7)
• Bani Ishq Da Kalma 2.5 (2.5),
• Comedy Nights With Kapil 5.6 (5.5)
• Fear Factor Khatron Ke Khiladi 5.5 (5.3)
• Mission Sapne 2.0(2.9)

ZEE TV is at  387 (394 ).

• Pavitra Rishta  1.8 (2.1),
• EK Muthi Aasman 3.0 (3.5),
• Sapne Suhane Ladakpan Ke 4.1 (5.0),
• Jodha Akbar 7.9 (8.9),
• Do Dil Bandhe Ek Dori Se  4.3 (4.7),
• Kumkum Bhagya 3.0 (3.0) ,  
• Qubool Hai  3.4 (3.6),
• Aur Pyaar Ho Gaya 3.1 (3.0)
• Doli Armanon Ki  3.2 (3.2),
• DID Lil Masters 3.4 (3.3)
• Gangs of Haseepur 1.3(1.6)
• Fear Files 1.7 ( 2.2),  
• Buddha 0.7 ( 0.7),
• Zee Cricket League 4.3 TVM over 3 hours.

LIFE OK drops to 333 Gross TVMs (354).

• Gustak Dil  1.9 (1.7),
• Devon Ke Dev..Mahadev 1.8 ( 1.7),
• Ek Boondh Ishq  2.4 ( 2.4),
• Naadan Parindey  1.3 (1.6),
• Tumhaari Paakhi 2.7 (2.4),
• Welcome 1.3 (1.3),  
• Saavdhan India  2.4 ( 2.4),
• Shapath 2.3 (2.6),
• Hatim 2.1 (2.5).

SAB TV grows to 267 ( 258 ).

• Pritam Pyaare 1.4(1.4 )
• Baal Veer  2.3 ( 2.6),
• Taarak Mehta Ka Ooltha Chasma 5.6 ( 5.6 ),
• Chidiya Ghar 2.2 ( 2.1),
• Jeanie Aur Juju 1.4 (1.3),
• Laapataganj 1.5 ( 1.4),
• FIR 1.3 (1.5)

SONY stays at 313 (313 ).

• Main Na Bhulungi  0.9 (0.9),
• Ek Nayi Pehchaan 1.0 (1.2),
• Entertainment Ke Liye Kuch Bhi Karega 2.1 (2.7),
• Maharana Pratap 3.1 (3.2),
• Bade Acche Lagte Hain 1.1 (1.0),
• CID 3.2 (3.3),
• Crime Patrol  1.9 (2.1 ),
• Encounter 1.2 (1.3),
• Adaalat 1.5(1.5)

TAM RATINGS: TVM(TRP) & GVT(GRP) Ratings 2014- Week 20

-K Himaanshu Shukla



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