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Week 10 (March 1 – 7, 2015) of the Hindi GEC universe had Sab TV witness the highest increase in ratings. Colors, Life OK and Sony Entertainment Television (SET) too saw an increase in ratings this week. On the other hand, Star Plus and Zee TV saw a decline in ratings. &TV, the newly launched Hindi GEC, in its first week, got off to the best start compared with other Hindi GECs such as Star One, Imagine, Colors, Zee Anmol, Zindagi, Sony Pal and Epic channel in their first week of their launch.
According to data sourced from TAM subscribers, Star Plus in week 10 saw its ratings fall to 604 million GVTs from 638 million GVTs in week 9.
Colors, on the other hand, saw a rise in ratings to 424 million GVTs this week from 419 million GVTs in the previous week.
Zee TV’s ratings declined in week 10 to 427 million GVTs from 442 million GVTs in week 9.
Like OK saw a marginal increase in week 10 to 314 million GVTs from 312 million GVTs in week 9. This was just enough to keep it at fourth position on the table.
Sab TV saw a large increase in its ratings this week to 312 million GVTs from 265 million GVTs in week 9.
SET too saw an increase during the week and rose to 247 million GVTs in week 10 from 235 million GVTs in week 9.
Zee Anmol, on the other hand, saw a marginal decline in ratings to 96 million GVTs in week 10 from 98 million GVTs in week 9.
&TV, which was launched on March 2, brought in top ratings of 90.6 million GVTs in its first week since the launch.
Star Utsav declined this week to 90.1 million GVTs from 102 million GVTs in week 9.
Rishtey saw its ratings rise to 57 million GVTs in week 10 from 53 million GVTs in week 9.
Big Magic on the other hand saw its ratings stay stable at 40 million GVTs since last week.
Sony Pal’s ratings stayed the same at 38 million GVTs since last week. Zindagi saw its ratings increase to 22 million GVTs this week from 20 million GVTs in week 9.
Sahara One saw its ratings rise this week to 11 million GVTs from 9 million GVTs in week 9.
Epic channel saw its ratings rise to 8.2 million GVTs in week 10 from 7 million GVTs in week 9.
-K Himaanshu Shukla...
Also Read: What is TAM? How TAM ratings are calculated?
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Copyright © 2015 - ScrutinyByKHimaanshu
Week 10 (March 1 – 7, 2015) of the Hindi GEC universe had Sab TV witness the highest increase in ratings. Colors, Life OK and Sony Entertainment Television (SET) too saw an increase in ratings this week. On the other hand, Star Plus and Zee TV saw a decline in ratings. &TV, the newly launched Hindi GEC, in its first week, got off to the best start compared with other Hindi GECs such as Star One, Imagine, Colors, Zee Anmol, Zindagi, Sony Pal and Epic channel in their first week of their launch.
According to data sourced from TAM subscribers, Star Plus in week 10 saw its ratings fall to 604 million GVTs from 638 million GVTs in week 9.
Colors, on the other hand, saw a rise in ratings to 424 million GVTs this week from 419 million GVTs in the previous week.
Zee TV’s ratings declined in week 10 to 427 million GVTs from 442 million GVTs in week 9.
Like OK saw a marginal increase in week 10 to 314 million GVTs from 312 million GVTs in week 9. This was just enough to keep it at fourth position on the table.
Sab TV saw a large increase in its ratings this week to 312 million GVTs from 265 million GVTs in week 9.
SET too saw an increase during the week and rose to 247 million GVTs in week 10 from 235 million GVTs in week 9.
Zee Anmol, on the other hand, saw a marginal decline in ratings to 96 million GVTs in week 10 from 98 million GVTs in week 9.
&TV, which was launched on March 2, brought in top ratings of 90.6 million GVTs in its first week since the launch.
Star Utsav declined this week to 90.1 million GVTs from 102 million GVTs in week 9.
Rishtey saw its ratings rise to 57 million GVTs in week 10 from 53 million GVTs in week 9.
Big Magic on the other hand saw its ratings stay stable at 40 million GVTs since last week.
Sony Pal’s ratings stayed the same at 38 million GVTs since last week. Zindagi saw its ratings increase to 22 million GVTs this week from 20 million GVTs in week 9.
Sahara One saw its ratings rise this week to 11 million GVTs from 9 million GVTs in week 9.
Epic channel saw its ratings rise to 8.2 million GVTs in week 10 from 7 million GVTs in week 9.
-K Himaanshu Shukla...
Also Read: What is TAM? How TAM ratings are calculated?
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