TAM RATINGS: TVM(TRP) & GVT(GRP) Ratings 2014- Week 4

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As per the TVT data sourced from TAM subscribers in the HSM market for Week 4 (January 21-27) of 2014, the major GECs continued to witness further fall in viewership. On the other hand, Life OK saw growth in viewership for the second straight week. Sab TV also saw gains.

Star Plus continued to see a fall in viewership for the third consecutive week in 2014 to 606 million TVTs from 626 million TVTs in Week 3.

Colors climbed back to No. 2. However, the channel has also seen degrowth in Week 4 with gross TVT of 449 million, as compared to 467 million TVTs in the previous week.

Zee TV, on the other hand, slid to the third position, garnering 441 million TVTs, down from 471 million TVTs in Week 3.

Life OK continued to see growth this week as well, garnering gross TVTs of 375 million, up from last week’s 347 million TVTs.

Sab TV also saw slight growth in viewership at 323 million TVTs from 318 million TVTs in Week 3.

Sony Entertainment TV remained at the sixth position, continuing to lose viewership this week as well. The channel registered gross TVTs of 254 million, down from 258 million in Week 3.

GVTs Channel Wise :-

• Star Plus 606361 (625772)
  Colors 449428 (466690)
  Zee TV 441168 (470680)
  Life OK 375025 (347326)
  SAB 323148 (318311)
  Sony 253722 (257635)
  Sahara One 36351 (35959) 

STAR PLUS :- 

• Iss Pyaar Ko Kya Naam Doon 2.9 (3.0 )
• Ek Ghar banauga : 4.2 (4.3)
• Saath Nibhana Saatiya 9.7 (10.4)
• Saraswatichandra 5.9 (5.8)
• Meri Bhabhi 4.9(5.4)
• Mahabharat 7.0 (7.7)
• Diya Aur Baati Hum  13.3 ( 13.5)
• Yeh Rishta Kya Kehla Hai 8.2 (8.8)
• Pyaar Ka Dard 6.4 (6.5)
• Veera 5.8  (5.1)
• Yeh Hai Mohabbatein 3.8(3.8)
• Arjun:1.7 (2.0)
• Nach Baliye:3.7 (4.4 )
• Star Verdict: 1.3(1.4)
• Koffee With Karan-4  0.7 (0.9)

   
COLORS :-

• India’s Got Talent 6.9 (  7.9 TVM ). 
• Comedy Nights with Kapil 10.1 (11.0 ).
• Beintehaa 2.9 (2.8) ,
• Rang Rasiya 2.8 (2.7 )
• Balika Vadhu 7.2 (6.3),
• Sasural Simar Ka  6.2  (5.9) ,
• Madhubala  4.0 (3.5), 
• Bani 3.4 (3.3), 
• Sanskar 1.8 (1.8 )

Zee TV:-

• Aur Pyaar Ho Gaya ( M-F , 10 pm ) rates 3.9 ( 3.6 TVM ).
  Jodha Akbar  10.1 (9.8),
  EK Muthhi Aasman 3.6 (3.8 ),
  Sapne Suhane Ladakpan Ke 5.9 ( 6.4 ),
  Do Dil Bandhe Ek Dori se  5.1 ( 5.5 ), 
  Pavitra Ristha  5.2 (5.1),
  Qubool Hai  6.2 (5.9),
  Doli Armanon Ki 3.0 (3.1)  ,
  DID   3.5 (5.4), 
  Ba Se Badhe  1.7 ( 1.9).

 Life OK:-

• Hatim continues to rate high at  4.9 (4.8 TVM).
• Shapath  moves up to 5.0 ( 4.0 )
• Mahadev 3.3 (3.3),
• Tumhari Pakhi 2.4 ( 2.4 ),
• Ek Boond Ishq 2.7 (2.7),
• Gustak DIl 2.4 ( 2.8),
• Do Dil Ek Jaan 1.2 (1.2),
• Savdhan India  2.9 ( 3.3)

SAB TV :-

• Tarak Mehta 9.0 (8.8),
• Sab Khelo Sab Jeeto 2.2 ( 2.2),
• Chidiya Ghar 4.2 (4.3),
• Jeanie Aur Juju 2.3 (2.3),
• Baal Veer 3.3 (3.3),
• FIR 2.1 (2.0),
• Laapataganj 2.2 ( 2.1)

 
SONY:-

• Main Na Bhulungi 1.1 (1.1) .
• Ek Nayi Pehchaan 2.3 (2.1).  
• Boogie Woogie drops to  2.1 ( 2.7),
• Desh Ki Beti Nandini 1.4 ( 1.6),
• Crime Patrol  3.6 (3.4),
• CID 4.4 (4.5),
• Maharana Patap  3.1 ( 3.5 )
• Jee Le Jara  1.6 ( 1.7 ).

 
NOTE:

• All ratings are mentioned in TVMs (Television Viewership in Millions )
• TRP= TVM/2

-K Himaanshu Shukla...

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