Nithyananda not “sacked”, but ‘stepped down’ from Madurai Adheenam!

Contrary to media reports, spiritual leader Paramahamsa Nithyananda, popularly known as Swami Nithyananda has not been “sacked” as the 293rd pontiff of the Madurai Adheenam; the oldest Saivite mutt established more than 1,500 years ago in South India.

Instead, he voluntarily offered to step down, after which the current pontiff Arunagirinatha Desikar announced Nithyananda’s exit.

Reacting to incorrect reports that the controversial self-styled godman was “sacked” as the next pontiff of Madurai Adheenam, his spokesperson Dale Bhagwagar clarified, “Nithyananda had himself offered to resign from the post. His exit seems right as he understood that technical issues surrounding his anointment could be taking its toll on the elderly senior pontiff’s frail health, peace of mind, or his position as the current head of the mutt.”

In view of the recent submission of the Tamil Nadu government that under the Hindu Religious and Charitable Endowments Act, two individuals cannot jointly hold the position of pontiff of Madurai Adheenam, the senior pontiff agreed to revoke the appointment of Swami Nithyananda.

Refuting rumours that the Swami’s supporters could cause trouble to inmates of the mutt, the spokesperson remarked, “Nithyananda advocates peace and happiness. He would never want any untoward incident. Through his ashram Nithyananda Dhyanapeetam in Bangalore, he will carry on and continue with his work and mission to serve humanity”.

Nithyananda is also rumoured to be on the current season of Bigg Boss to spread his message. However, Bhagwagar refused to confirm or deny that.

Tamil actress Kausalya turns Swami Nithyananda’s disciple!

Bollywood actors Vivek Oberoi and Juhi Chawla follow him and his teachings. Tamil actress Ranjitha continues to be his disciple. And while his detractors remain flummoxed over Swami Nithyananda’s constantly rising popularity despite controversies, the self-styled godman has a new disciple in another Tamil actress Kausalya.

Kausalya, who played lead roles in famous Kollywood films like Sollamale, Vaanathaippola and Priyamudan, and later turned into a character artist with Vijay’s movies Thirumalai and Santhosh Subramaniam, recently joined the spiritual leader’s ashram as a disciple.

Apparently, Kausalya was bothered by a severe back pain over the last couple of years. She is said to have tried various treatments, before her friend suggested she try the healing therapies at Nithyananda’s ashram.

“Swami Nithyananda is a well-known healer and an enlightened personality. His aura and knowledge is abounding. But just as controversies follow Brand Nithyananda in the media; glamour comes marching and rallying behind him,” remarked his publicist Dale Bhagwagar.

“However, inspite of the constant media speculations and controversy overdose, Swami Nithyananda remains almost unaffected and always smiling,” he pointed out and added, “Nothing is able to scar his mind or persona, and his legion of followers keeps growing.”




Copyright © 2012 - ScrutinyByKHimaanshu

Swami Nithyananda asks Oprah Winfrey to return to her roots!

When it comes to knowledge and awakening, not many can match up to the self-styled godman Swami Nithyananda.

So when the spiritual leader was recently asked about international talk-show host and American crusader Oprah Winfrey taking digs at Indians eating with hands, Nithyananda shot back saying, “Just like the West has benefited by accepting Yoga from India, they should also begin eating with hands. It’s one of the healthiest practices of time-tested civilizations.”

“Our roots are the same. It is from India that the Rishis went and settled in Africa and created their civilization. Thus, even the African civilizations are known to eat with their hands,” he explained.

Nityananda said, “I invite Oprah to begin eating with her hands and return to her roots… our common roots. I welcome her to taste the joys of natural eating.”

“Indians eating with hands seems to be repeatedly emerging as an issue with Westerners,” remarked the Swami’s publicist Dale Bhagwagar. He pointed out that a few weeks ago; even Miss India UK Deana Uppal was mocked by her fellow contestants in the world’s biggest reality show Big Brother for the same.

Earlier, Bollywood actress Shilpa Shetty was attacked by Jade Goody in Celebrity Big Brother over food issues.

Dale, who was also Shilpa’s publicist then, reminisces, “A tiff around the dining table sparked off a huge racial discrimination controversy with Shilpa ultimately winning the show and emerging an icon against racism for the world to look up to.”

Lets see if Oprah Winfrey learns from all this!





Copyright © 2012 - ScrutinyByKHimaanshu

Swami Nithyananda may take action against ‘guerilla defamation’!

The controversial Swami Nithyananda may soon approach the government’s Cyber Crime Investigation Cell (CCIC) to intimate them of select websites indulging in what his publicist terms as “guerilla defamation.”

Speaking about the same, the spiritual leader’s PR specialist Dale Bhagwagar revealed, “There have been a select group of websites which seem to be regularly indulging in false and defamatory articles about Swami Nithyananda.”

He referred to a new attack on Nithyananda’s reputation this week, by four websites BharatOne, Gulte, IdleNRI and CineVedika, which called the spiritual leader a “conman” involved in “mismanagement of funds,” without any proof or valid reason.

“Such articles may not only incorrectly influence mass media opinion and turn dangerous for a person’s reputation, but also spread false news, hurting the fabric of society,” said Bhagwagar, making a point.

“A few websites have been continuously fabricating and concocting terms and articles, maligning Nithyananda’s image in a clear violation of our country’s defamation laws,” he added.

“Moreover, many of these are strangely operating in a guerilla fashion, having no clear contact info about themselves on their sites or elsewhere,” stated the PR specialist. He remarked that he was unaware if such sites are operating from India or whether they have their servers abroad.

“Unable to touch base with the sites in a credible manner, Nithyananda may be left with no other option but to approach the Cyber Crime Investigation Cell to request action,” added the publicist, wondering if CCIC is empowered to block domains of sites indulging in such illegal guerilla defamation.




Copyright © 2012 - ScrutinyByKHimaanshu

Controversial Swami Nithyananda gets a Bollywood publicist!

Controversy is his second name! But throwing caution to winds, spiritual leader and self-styled godman Paramahamsa Nithyananda, more popularly known as Swami Nithyananda, has gone ahead and got himself a publicist from Bollywood.

Public relations specialist Dale Bhagwagar, who has handled the imaging and branding for names such as Hrithik Roshan, Priyanka Chopra, Govinda, controversy’s favourites Shilpa Shetty, Shiney Ahuja, Vivek Oberoi, Rakhi Sawant and Playboy diva Sherlyn Chopra, the late Viveka Babajee’s family, television superstar Ram Kapoor, international filmmaker Ashok Amritraj, and movies such as Don and Rock On; will now look after the imaging of Swami Nithyananda.

“Brand Nithyananda is one of the most misunderstood and misrepresented in the country,” states the publicist.

“Swami Nithyananda is a highly-evolved spiritual personality who has helped thousands all over the country and abroad to find purpose in life. Still, in the media, he is more known for ridiculous charges such as a reportedly morphed sex-scandal video, a sexual-abuse accusation he has denied, falsely alleged possessions of elephant tusks and tiger skins, and many such unfounded theories and controversies,” Bhagwagar points out.

So what difference does the Bollywood PR expert plan to bring to Brand Nithyananda? “Swami Nithyananda does not need publicity. All I am going to try and humbly achieve is to bring out the truth with the help of the media; the torchbearers of truth with courage. That’s all! Nothing more; nothing less!”



Copyright © 2012 - ScrutinyByKHimaanshu